Sunday, August 11, 2013

How Today's Whack Rappers (and 'Artists') Succeed in the Mainstream

Do you know how you can succeed in the mainstream music industry today and horribly suck?


But, you have to do so successfully.

How do you do that, you say? It's a little thing called Failing Successfully.

I underlined it because I made it a term.

A lot of artists are doing it, they just haven't put a name to it.

I mean, people know it by regularly assessing that you need no real talent whatsoever to be a singer or rapper, or anything to do with the entertainment business; except maybe modeling since you do need certain assets.

This comes from a pretty simple process: lower peoples' expectations enough on a gradual basis and soon you can flood the radio with garbage, something that record companies are really taking advantage of because it costs very little the more you can produce a cheap beat and put a crappy or semi-decent voice (doesn't matter) through auto-tune. That dreaded short cut to perfect, almost robotic voices that haven't the slightest human distinction to them.

And that's what record companies do: Get someone to write a catchy beat and hook, no matter how annoying, especially if its one of those dance songs, and you're in business.

Also, it would work better if the person behind the songs are physically appealing and who have this magnetism about them  because of their wacky personalities or willingness to take risks (But its kind of their jobs to take risks to attract attention, for example crazy outfits or filter-less conversations for shock value) and have them on the tracks described above.

There are many examples, but I won't point out any lest you guys come at me with pitchforks over your favorite celebs.

I just wish music wasn't on a continuous loop of the same thing: boys, parties, women.
This music is good once in a while, but not all the time.
I want to hear some instruments, deep emotions about other sides of life than love (more like lust) and partying.

Show business is show business- a flawed illusion of perfection.


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